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What People Share On Social Networks – Statistics and Trends
July 14, 2014Everyone seems to be sharing their lives on social networks. Some people have accounts on several social networks at the same time! People share many things on their social networks with friends and sometimes even with strangers. Aren’t you curious as to what they share? Check out our infographic, “What People Share On Social Networks” to get the low down on what’s really going on out there, socially speaking!
Infographic by- GO Gulf Web Design Dubai Company
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What People Like To Share On Social Networks
| Pictures | 43% |
| Opinions | 26% |
| Status update of what and how they are doing | 26% |
| Links to articles | 26% |
| Personal recommendations of things they like | 25% |
| News items | 22% |
| Links to other websites | 21% |
| Links to other people’s post | 21% |
| Status update of what they are feeling | 19% |
| Video clips | 17% |
| Plans for future activities, trips and plans | 9% |
Most Popular Activities On Facebook, Twitter And Google+
Sharing photos is the most popular activity on Facebook and Google+. On Twitter, posting daily activity updates seems to be popular with most people.
Activities | Active Desktop Facebook Users (Millions) | Active MobileFacebook Users (Millions) | Active Tablet Facebook Users (Millions) |
Uploaded and shared photos | 476.59 | 239.17 | 108.37 |
Posted comment about daily activities | 349.6 | 184.71 | 87.86 |
Shared a link to an article | 287.82 | 112.19 | 67.37 |
Shared videos created by other users | 259.86 | 93.31 | 54.64 |
Activities | Active Desktop TwitterUsers (Millions) | Active Mobile TwitterUsers (Millions) | Active Tablet Twitter Users (Millions) |
Posted comment about daily activities | 140.86 | 94.15 | 51.63 |
Uploaded and shared photos | 171.75 | 96.24 | 55.23 |
Shared link to blogs | 118.08 | 65.60 | 40.86 |
Shared a link to an article | 109.15 | 61.26 | 39.10 |
Shared videos created by other users | 97.08 | 53.10 | 34.91 |
GOOGLE+
Activities | Active Desktop Google+Users (Millions) | Active Mobile Google+Users (Millions) | Active Tablet Google+Users (Millions) |
Uploaded and shared photos | 206.74 | 103.54 | 60.20 |
Shared link to blogs | 136.42 | 66.88 | 39.25 |
Shared a link to an article | 127.44 | 62.95 | 41.43 |
Posted comment about daily activities | 135.12 | 76.24 | 49.07 |
Watched videos clips created by other internet users | 124.89 | 55.54 | 39.52 |
Why People Share Content On Social Networks
49% | Share information on products they like with a hope to change opinions or encourage action |
68% | Share to give people a better sense of who they are and what they care about |
73% | Share information because it helps them connect with others who share their interests |
78% | Share information online because it lets them stay connected to people they may not otherwise stay in touch with |
69% | Share information because it allows them to feel more involved in the world |
84% | Share because it is a way to support causes or issues they care about |
Most Shared Types Of Videos
| US residents are most likely to share news clips |
| UK residents are most likely to share travel, news and education clips |
| Indians are most likely to share film or movie trailers |
| Indonesians are most likely to share fashion or style content |
Most Shared Emotions
If we map the most shared articles across the web to an emotion, the most shared emotions will be as follows.
| Awe | 25% |
| Laughter | 17% |
| Amusement | 15% |
| Joy | 14% |
| Anger | 6% |
| Empathy | 6% |
| Surprise | 2% |
| Sadness | 1% |
U.S. Snapshot
In the US, users are most likely to get shared content that is….
| Humorous | 85.7% |
| Sporty | 61.0% |
| Political | 48.8% |
… and least likely to be shared is content related with
| Pornography | 7.3% |
| Social Media Game scores | 12.2% |
Facebook And Twitter Snapshot
| 4.75 billion items are shared each day on Facebook |
| 66% of total social media sharing is from the Facebook iPhone app |
| The number one life event reported by Facebook users is “adding a relationship” |
| Average number of followers per twitter user is 208 |
Top 10 Live Events People Shared Most Frequently On Facebook In 2013
| Added a relationship, got engaged or got married |
| Traveled |
| Moved |
| Ended a relationship |
| First met a friend |
| Added a family member, expecting a baby or had a baby |
| Got a pet |
| Lost a loved one |
| Got a piercing |
| Quit a habit |
Demographics of people who share on Social Networks
Active Users (Sex)
Sex | Google+ | ||
| Male | 57% | 61% | 63% |
| Female | 43% | 39% | 37% |
Active Users (Age)
Age | Google+ | ||
16-24 | 25% | 28% | 28% |
25-34 | 31% | 34% | 33% |
35-44 | 23% | 23% | 22% |
45-54 | 13% | 10% | 11% |
55-64 | 8% | 5% | 5% |
Countries Where People Share Most On Social Networks
| Turkey | 93% |
| Mexico | 89% |
| Brazil | 88% |
| India | 88% |
| Indonesia | 88% |
| Argentina | 86% |
| South Africa | 86% |
| China | 85% |
| Russia | 79% |
| Saudi Arabia | 78% |